What's Trending?

What’s Trending: 15/4/2017


Written by Rawan Mamdouh

The past week was mournful; social media platforms reflected the agony and sorrow we felt because of the events occurring in our country. Nonetheless, some trends were generated out of the mess. We offer you a list of hashtags of what circulated around social media:

1) #Underground

A Facebook page called ‘Underground’ was launched by a group of social media users; Facebook users analyzed their last posts and have made assumptions that this page may be responsible for the church bombings, as one of the page’s posts may have declared the date and venue of the bombing before its occurrence.


To grab attention, the page posted more mysterious and threatening posts that confirmed the public’s suspicions. The page was considered a joke or evidence of illiteracy when other social media users created other fake pages to expose how far people will go to verify unrealistic ideas. The page was shut down and is closed now for good.

2) #Pope_Visiting_Egypt


“To my dear brother, His Holiness Pope Tawadros II, to the Coptic Church, and to the dear Egyptian nation, I express my deep condolences. I pray for the dead and the injured, and I am close in spirit to the family members [of the deceased and injured] and to the entire community”. According to Daily News Egypt, Pope Francis issued the previous statement on the 9th of April, and his scheduled visit to Egypt by the end of the month will go as planned. This gives us hope after witnessing terrorism.

3) #WeatherConflictions

The weather went from a sunny and bright spring day to heavy rain with thunder and lightning on the very same day. Radical climate change and its natural beauty are rare occurrences in Egypt; thus, the phenomena is mostly unobserved. People shared enviable photos capturing the beauty of the thunder and lightning, and their hilarious reactions to the weather’s instability.

4) #Pepsi_and_Coldplay

Starfish Campaign, which aims to invite Coldplay to put on an off-screen concert in Egypt through the powerful impact of social media, revealed what could be PepsiCo Egypt’s upcoming Pepsi Can design for promoting Starfish’s ‘Live For Now’ campaign. Some of the remarkable design concepts were made by the graphic designer Mohamed Abdel Salam.

5) #Red_Bull_Doodle_Art_Egypt

From the 9th of April, the Facebook and Twitter feeds are decorated with creative doodle arts. The artists who made those artworks are urging social media users to vote for the presented pieces. Red Bull launched a competition where undergraduate doodle artists can submit their masterpieces on the website and the doodle which gets the highest votes wins a trip to the Global Virtual Reality Gallery. Voting ended on the 14th of April at 11:00 P.M.

Here are the top three doodles:


Doodle by Abdelrahman Safaaelden


Doodle by Hossam Ehab Hamdy



Doodle by Esraa Nasser


Bonus Video:

You and your best friend’s snaps are like:

What are your thoughts?

How was your week on social media? Is there any trend which you took part in promoting? Let us know in the comments.

About Malak Nour

A 21 year old (in the process of wrapping my head around that fact) AUCian who’s majoring in both marketing as well as English and comparative literature, not to mention minoring in philosophy! I’m still in the process of figuring myself out, but one of the few things I’m sure I’m interested in is reading. Oh, and I make really good chocolate truffles! I have people who can vouch for that…. and I’ll be writing in the Art section!

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